Privacy Policy
Simon Akeroyd (“we,” “us,” or “our”) operates the website https://www.simonakeroyd.com (the “Website”). We are committed to protecting your privacy and ensuring compliance with the General Data Protection Regulation (GDPR) and other applicable data protection laws. This Privacy Policy explains how we collect, use, store, and protect your personal data when you use our Website. It also outlines your rights regarding your personal data.
For information about our use of cookies, please see our Cookie Policy. For details on returns or refunds, please refer to our Returns and Refunds Policy.
1. Data Controller
Simon Akeroyd is the data controller responsible for your personal data. You can contact us at:
Email: simon@simonakeroyd.com
2. Personal Data We Collect
We may collect and process the following types of personal data:
Contact Information: Name, email address, or other details you provide when contacting us or submitting forms on the Website.
Usage Data: Information about how you interact with the Website, such as your IP address, browser type, device information, pages visited, and time spent on the Website.
Cookies and Tracking Technologies: Data collected via cookies and similar technologies, as detailed in our Cookie Policy.
Transaction Data: If you make purchases, we may collect payment-related information (e.g., billing details), though payment processing is handled by third-party providers (see Section 6).
We do not collect special categories of personal data (e.g., health, religion, or political opinions) unless explicitly provided by you for a specific purpose.
3. How We Collect Your Data
We collect personal data through:
Direct Interactions: When you contact us via email, fill out forms, or engage with the Website.
Automated Technologies: Through cookies, analytics tools, and server logs that collect usage data.
Third Parties: From service providers like analytics or payment processors, as described in Section 6.
4. Purposes and Legal Basis for Processing
We process your personal data for the following purposes and under the following GDPR legal bases:
To Provide and Improve the Website: Usage data helps us maintain and enhance the Website’s functionality (Legal basis: Legitimate interests).
To Respond to Inquiries: Contact information is used to reply to your questions or requests (Legal basis: Consent or legitimate interests).
To Process Transactions: Transaction data ensures smooth processing of purchases (Legal basis: Performance of a contract).
To Comply with Legal Obligations: We may process data to meet regulatory requirements, such as tax or consumer protection laws (Legal basis: Legal obligation).
To Send Marketing Communications: If you opt in, we may send you updates or promotions (Legal basis: Consent).
5. Your GDPR Rights
As an individual in the European Economic Area (EEA), you have the following rights under GDPR:
Right to Access: Request a copy of the personal data we hold about you.
Right to Rectification: Correct inaccurate or incomplete data.
Right to Erasure: Request deletion of your data, where applicable.
Right to Restrict Processing: Limit how we process your data in certain cases.
Right to Data Portability: Receive your data in a structured, machine-readable format.
Right to Object: Object to processing based on legitimate interests, including for marketing purposes.
Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent, without affecting prior processing.
Right to Lodge a Complaint: Contact a supervisory authority, such as the Information Commissioner’s Office (ICO) in the UK, if you believe your data is being mishandled.
To exercise these rights, contact us at simon@simonakeroyd.com. We will respond within one month, as required by GDPR, unless the request is complex, in which case we may extend this period by two additional months.
6. Sharing Your Data
We may share your personal data with:
Service Providers: Third-party providers for analytics (e.g., Google Analytics), payment processing, or hosting, who act as data processors under GDPR-compliant agreements.
Legal Authorities: If required to comply with legal obligations or protect our rights.
Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred, with appropriate safeguards.
We ensure all third parties comply with GDPR and do not transfer data outside the EEA without adequate protections (e.g., Standard Contractual Clauses).
7. Data Security
We implement appropriate technical and organizational measures to protect your personal data, including encryption, secure servers, and access controls. However, no online transmission is entirely secure, and we cannot guarantee absolute security.
8. Data Retention
We retain personal data only as long as necessary for the purposes outlined in this policy:
Contact information: Until the inquiry is resolved or as required by law.
Usage data: Typically retained for up to 12 months for analytics purposes.
Transaction data: Retained for up to 7 years to comply with tax and accounting laws.
After the retention period, data is securely deleted or anonymized.
9. International Data Transfers
If any data is transferred outside the EEA, we ensure compliance with GDPR through mechanisms like Standard Contractual Clauses or by transferring to countries with an adequacy decision from the European Commission.
10. Cookies
We use cookies and similar technologies to improve your experience and analyze Website usage. For details, including how to manage cookies, see our Cookie Policy.
11. Third-Party Links
The Website may contain links to third-party websites. We are not responsible for their privacy practices. Please review the privacy policies of any third-party sites you visit.
12. Children’s Privacy
The Website is not intended for individuals under 16 years old. We do not knowingly collect personal data from children under 16. If we become aware of such data, we will delete it promptly.
13. Changes to This Privacy Policy
We may update this Privacy Policy to reflect changes in our practices or legal requirements. Updates will be posted on this page with a revised “Last Updated” date. Your continued use of the Website after changes constitutes acceptance of the updated policy.
14. Contact Us
For questions, requests, or complaints about this Privacy Policy or our data practices, please contact:
Email: simon@simonakeroyd.com
We are committed to addressing your concerns promptly and in compliance with GDPR.
Thank you for trusting Simon Akeroyd with your personal data.
Last Updated: 21 October 2025
